My Products Home

Introduction

Did You Know


Work-afrolic product leader.Entrepreneur. Growth hacker. Curiosity is my biggest strength. Ability to produce interesting data through research is my biggest capability.

Accomplishments

• Driven 3 B2B, 2 B2C products and 1 platform from concept to launch as a product owner
• Indian subsidiaries setup for 2 companies. 1 start-up failure. Helped 3 companies in acquisition
• Contribution to cumulative increase of revenue: > US $300 M

Professional Strengths

Products:

I obsess over products and have a good understanding of why products fail and what do to do to mitigate the risk of product failures. Know how to leverage technology to build innovative products. I like defining product vision, roadmap and execution strategy.

Strategy:

Nowadays, my core focus is on designing and developing counter-intuitive strategies. I have a good understanding of:
• Monetization Strategies - Pricing strategies, Growth hacking, Engagement strategies.
• Product Strategies - Time to market, Feature acceptance, Market research, Metrics.
• Business Strategies - Branding, Partnership, Segmentation, Acquisition, Competitive Analysis.

Technology:

I have a good understanding of:
Scaling the systems from 100 users to 100 M users and designing the systems for availability or consistency. Evaluating technical possibilities and trade-offs.

Personal Strengths

• Curiosity – I always start with why and I like to question everything including my existence and why I am writing this summary.
• Persistence – I believe, if we persistently try for something we can achieve it.
• Honesty – I like to be honest though this attitude landed me in trouble many times.

Amazon, Uber and MacBook Air are my favorite products. Steve Jobs, Elon Musk, Bill Gurley and Jeff Bezos are my favorite visionaries.

Reach out to me if you are like-minded.

Professional Interests

If you would like to see the pitch decks of popular startups, please have a look at: Pitch Decks
If you would like to know the internals of how products work, please have a look at: How Products Work
If you would like to know the technologies used to power a website, please have a look at: Technology Stacks

My Professional Product Portfolio

Indoor Assets Tracker


"Track assets in indoor locations to increase productivity and safety"


Product Description

Indoor Asset Tracker provides location-based visualization, reporting, and management for all classes of assets in indoor locations like mines, buildings, and warehouses. It enables the enrolment of tags and assets into the system, the inclusion of maps and floor plans, reporting of current and historical data.
Some typical applications of Indoor Asset Tracker include:

• Healthcare - Locate and track patients, equipment like scanner machines
• Mines - Locate and track miners, equipment like crushers. Get alerts during man-down situations. Track temperature & humidity levels at various mining zones to ensure safety of miners.Ensure smooth rescue operations and providing the exact location of personnel in the emergency zones
• Airports - Locate and track ground staff, equipment like trolleys, terminal buses.Locate nearest medical assistance equipment such as wheelchairs
• Warehouses - Locate and track ground staff, equipment like trolleys. Reduce inaccurate floor inventories, reduce order-time-to-delivery and prevent costly assembly         line stoppages due to unavailable inventories

Screenshots


My Contribution

Product: Complete re-design of the product including UI, Removed redundant features, Polished must-have features, Raised and resolved >350 UAT bugs
Team: Handled a cross-functional team of 27 members which includes Developers, Testers, Product Managers, Designers, Sales, C, and VP-level stakeholders
Author: Short term and long term backlog, PRD, Wireframes, Detailed user stories, Sales & Marketing collaterals, UAT cases, Short term, and longterm strategy
Customer: Go-To-Market Strategy, Segmentation, Buy-In, Presentations, Deployments, RFP's, Requirements including unspoken needs, Competitive analysis

Key Results

• Started with zero customers. Acquired 7 customers (2-Large, 5-Midsized)
• Generated close to US$2.5M revenue
• User-centric and bug-free product with de-coupled modules, Mobile-friendly, Seamless deployment architecture

Pick to Light


"Provide light assistance for warehouse picker to increase productivity"


Product Description

Pick to Light is the most flexible and powerful light directed system used for accurate and fast picking of assets in a warehouse.
Some typical benefits of Pick to Light include:

• Increases Productivity - Increases the productivity of the picker by reducing the time spent walking between warehouse racks
• Reduces Errors - removes the pick errors associated with reading paper pick lists
• Language agonistic - Picker doesn't need to know any language to read the pick lists
• No Training Required - companies can use temporary labor during busy seasons to perform picking operations with limited training requirements
• Provides Analytics - Provides real-time statistics on picker productivity

Screenshots


My Contribution

Product: Concept to launch, Added competitive features, MVP, Environment pluggable
Team: Handled a cross-functional team of 27 members which includes Developers, Testers, Product Managers, Designers, Sales, C, and VP-level stakeholders
Author: Short term and long term backlog, PRD, Wireframes, Detailed user stories, Sales & Marketing collaterals, UAT cases, Short term, and longterm strategy
Customer: Go-To-Market Strategy, Segmentation, Buy-In, Presentations, Deployments, RFP's, Requirements including unspoken needs, Competitive analysis

Key Results

• Acquired 4 customers (3-Large, 1-Midsized). Got 2 references from these acquired customers
• Generated close to US$ 1.5M revenue
• User-centric and bug-free product suitable for different environments, Mobile-friendly, Seamless deployment architecture, Highly configurable

Indoor Navigation


"Travel on the shortest path in indoor locations with navigation assistance"


Product Description

Indoor navigation provides the shortest path to navigate in indoor locations like buildings and warehouses. Because GPS reception is normally non-existent inside buildings, other positioning technologies like WiFi, BLE are used to create a so-called "indoor GPS". Indoor navigation with Wi-Fi has an accuracy of 5-15 meters.

Some typical applications of Indoor navigation app include:

• Warehouses - Picking operations in large warehouses
• Museums - Guided tour to places of interest
• Shopping malls - View current location and reach sopping destination from current location

Screenshots


My Contribution

Product: Concept to launch, MVP, Mobile app in Android and iOS
Team: Handled a cross-functional team of 27 members which includes Developers, Testers, Product Managers, Designers, Sales, C, and VP-level stakeholders
Author: Short term and long term backlog, PRD, Wireframes, Detailed user stories, Sales & Marketing collaterals, UAT cases, Short term, and longterm strategy
Customer: Go-To-Market strategy, Buy-In, Presentations, Deployments, RFP's, Requirements including unspoken needs, Competitive analysis

Key Results

• Acquired 2 customers (1-Large, 1-Midsized).
• Generated close to US$ 0.2 M revenue
• User-centric and responsive app, Algorithmic, Highly configurable

Order Allocation


"Decrease order delivery time through algorithmic order allocation"


Product Description

Martjack SAAS platform enables us to set up a complete online eCommerce store or market place with "Order Allocation System" at the backend. Executed complete eCommerce web store for the client FabIndia including "Order Allocation System" and "Rules Engine"

Screenshots



My Contribution

Product: Complete setup of web store for Fabindia, Re-design of the framework from manual to algorithmic, Added 12 features, Added REST API
Team: Handled a cross-functional team of 26 members which includes Developers, Testers, Product Managers, Designers, Sales, C, and VP level stakeholders
Author: Short term and long term backlog, PRD, Wireframes, Detailed user stories, Sales collaterals, Product, engagement and monetization strategies
Customer: Go-To-Market strategy, Segmentation, Buy-in, Presentations, Deployments, RFP's, Requirements including unspoken needs

Key Results

• 23 existing customers have signed up for the order allocation module (6-Large, 19-Midsized).
• Helped to get acquired.
• GTV generated by the platform : US$ 190M
• Completely algorithmic (automatic) user-centric e-Commerce Platform, Pluggable order allocation rules and payment gateways, Mobile friendly, 96% UAT success rate

Courier Allocation


"Reduce shipment costs through algorithmic courier allocation"


Product Description

Martjack SAAS platform enables us to set up a complete online eCommerce store or market place with "Courier Allocation System" at the backend. Executed complete eCommerce web store for the client BIBA including "Courier Allocation System" and "Courier Agonistic Tracking"

Screenshots


My Contribution

Product: Complete setup of web store for BIBA, Re-design of the framework from manual to algorithmic, Added 12 features, Added REST API
Team: Handled a cross-functional team of 26 members which includes Developers, Testers, Product Managers, Designers, Sales, C and VP level stakeholders
Author: Short term and long term backlog, PRD, Wireframes, Detailed user stories, Sales collaterals, Product, engagement and monetization strategies
Customer: Go-To-Market Strategy, Segmentation, Buy-in, Presentations, Deployments, RFP's, Requirements including unspoken needs

Key Results

• 11 existing customers have signed up for the courier allocation module (4-Large, 7-Midsized)
• Helped to get acquired.
• GTV generated by the platform : US$ 85M
• Completely algorithmic (automatic) user-centric E-Commerce Platform, Pluggable courier allocation rules, Courier agonistic tracking, 89% UAT success rate

My Professional Hangouts